YOUR Music marketing team
Let’s build your fanbase.
What you all have to say
We want to understand your needs, your art, and your style. Let’s design the campaign that’s right for you.
We are committed to building a rad, engaged, super-fan fanbase so you can focus your time on doing what you do best: making. music. period.
We help artists create a Top-of-Funnel video ad that serves as a introduction to your new audience. Reach and retain new fans, generate valuable metrics, and take the first step toward monetizing your fanbase.
Drive attendance to your live shows and sell tickets to your growing fanbase through effective re-targeting. Build a buzz in a new city and use this data to plan a tour. Generate direct revenue through presale ticket offers, merchandise sales, etc.
Drive engagement to your new release and convert fans into customers with our Interactive Album Launch. This is a sales funnel designed as a 3-5 day online experience. Give fans a more personalized view of your new project, make exclusive offers, and generate valuable data for your next launch.
Give away free merchandise to your fans, and still turn a profit. Drive traffic to your website, build your email subscriber list, and generate valuable data with our Low Margin Offer sales funnel.
OUR KICK-ASS tEAm!
CEO & FOUNDER
I’ve been writing and producing music since I was a little guy, and have worked in the tech sector since college. I’ve played marketing director, senior product manager, and sales lead for some notable companies, and have since left to launch The Rug Factory and focus on my personal music projects.
B.A. Creative Writing, B.S. Linguistic Anthropology – University of California, Santa Cruz; Apple Certified Pro (Logic X); AWS Business Professional Accreditation, AWS Technical Professional Accreditation, AWS Cloud Economics Accreditation.
Director of Operations
I’ve been involved in music for many years and am experienced in many facets of the industry from marketing and production to live performance. At RF agency, I specialize in the technical set up of marketing funnels.
B.A., University of California
Santa Cruz –
MArketing Director & FOUNDER
I am a drummer and pianist and I have been teaching private lessons and performing for years. I have had several jobs in the entertainment industry as a talent buyer, booking agent, audio engineer, producer and more.
B.A, University of California
Santa Cruz –
I am a passionate singer/ song-writer. With my experience in music education, music production, and now music marketing, I bring a personal touch to campaigns for rock/folk artists.
B.A., San Jose
State University –
Producer / Engineer
Hip hop & R&B
I’ve been recording and producing hip-hop for 10 years. At RF Agency, I use my experience to deliver high quality hip-hop and R&B mixes with a modern taste. I am dedicated to bringing you the best sound!
B.S., Mercy College –
[Hip hop & R&B]
I’ve been a hip-hop artist and public speaker for 10+ years. At RF Agency, I use my Hip Hop and R&B industry experience to provide specialized services to the artists’ accounts I manage.
B.A., Political Science –
A.A., Recording Arts –
Los Medanos College
Stay in Touch
We have an awesome email list where you can get free tips on setting up a marketing strategy, discounts on initial funnel creation, and invites to Rug Factory Networking nights where you can learn tips on how to market your own project!